LUV-006
Active

Lyra

AI Social Commerce Employee

Deployment Specifications
Ready for deployment
Human-in-the-loop safe
Multi-language capable
Enterprise secure
Works across channels
24/7 autonomous operation

Meet Lyra.
AI Social Commerce Employee.

Identifies buying intent in Instagram comments and DMs, answers product questions, and follows up until the enquiry becomes an order. Onboard Lyra as a full-time digital employee to secure 24/7 workflow coverage and eliminate manual operations overhead.

ALIGNMENT

Who Hires Lyra

Built for Instagram-first stores whose team is buried in comments, DMs, and buyer questions.

Instagram-first stores
D2C brands
Fashion labels
Beauty brands
Home and lifestyle
Shopify catalog stores
High-volume DM teams
Founder-led stores
CORE RESPONSIBILITIES

What Lyra Owns

Understanding a team member's role and outcome ownership.

Comment Response

Replies to Instagram comments so buying questions are not left sitting under a post.

Task OwnershipManaged

Intent Detection

Separates price, availability, and purchase questions from casual comments.

Task OwnershipManaged

Channel Move

Moves the conversation from a public comment into Instagram DMs or WhatsApp.

Task OwnershipManaged

Product Answers

Answers size, price, availability, shipping, and payment questions from the catalog.

Task OwnershipManaged

Buyer Qualification

Confirms what the buyer wants and whether they are ready to place an order.

Task OwnershipManaged

Follow-up to Order

Nudges quiet threads and hands a ready buyer to the team to close.

Task OwnershipManaged
LIVING OPERATIONAL MODEL

How Lyra Operates

A real-time visual execution loop showing node triggers and database syncs.

Input
InputInstagram comment, DM, or WhatsApp message
Evaluate
EvaluateBuying intent and product fit
DecideSocial Commerce Core
Execute
ExecuteReplies, qualification, and payment details
Update Systems
Update SystemsEnquiry and buyer status
Report Outcome
Report OutcomeEnquiry converted or handed to the team
OPERATIONAL Blueprints

How Lyra Works

Capture Intent

Actively monitors inbox channels, voice gateways, and chat webhooks to filter noise and lock on customer intent.

Evaluate Context

Retrieves context maps, contact CRM history, and company parameters to structure the operational frame.

Take Action

Formulates responses, generates structured cost calculations, or executes targeted phone engagements.

Coordinate Systems

Triggers notifications, registers calendar slots, and synchronizes cross-channel schedules.

Update Records

Ensures systems are updated by logging conversation logs, transcripts, and transaction outcomes.

Deliver Outcome

Completes the workflow execution: registers a qualified lead, bookable meeting, or resolved ticket.

Luvana Terminal v1.4
$ luvana deploy --worker=lyra
[SYSTEM] Initialize configuration for AI Social Commerce Employee...
[ACTIVE STAGE] Capture Intent
Actively monitors inbox channels, voice gateways, and chat webhooks to filter noise and lock on customer intent.
// Integration bridges locked: Instagram, WhatsApp, Shopify, Stripe, HubSpot, Slack
INTEGRATION COVERAGE

Works with your existing stack

Connects with 1,000+ tools and platforms.

SalesforceSalesforce
ZohoZoho
Google WorkspaceGoogle Workspace
TwilioTwilio
ZendeskZendesk
IntercomIntercom
MondayMonday
QuickBooksQuickBooks
NotionNotion
WhatsAppWhatsApp
SalesforceSalesforce
ZohoZoho
Google WorkspaceGoogle Workspace
TwilioTwilio
ZendeskZendesk
IntercomIntercom
MondayMonday
QuickBooksQuickBooks
NotionNotion
WhatsAppWhatsApp
SalesforceSalesforce
ZohoZoho
Google WorkspaceGoogle Workspace
TwilioTwilio
ZendeskZendesk
IntercomIntercom
MondayMonday
QuickBooksQuickBooks
NotionNotion
WhatsAppWhatsApp
HubSpotHubSpot
PipedrivePipedrive
MicrosoftMicrosoft
SlackSlack
ShopifyShopify
StripeStripe
FreshdeskFreshdesk
CalendlyCalendly
ClickUpClickUp
AirtableAirtable
XeroXero
HubSpotHubSpot
PipedrivePipedrive
MicrosoftMicrosoft
SlackSlack
ShopifyShopify
StripeStripe
FreshdeskFreshdesk
CalendlyCalendly
ClickUpClickUp
AirtableAirtable
XeroXero
HubSpotHubSpot
PipedrivePipedrive
MicrosoftMicrosoft
SlackSlack
ShopifyShopify
StripeStripe
FreshdeskFreshdesk
CalendlyCalendly
ClickUpClickUp
AirtableAirtable
XeroXero
WORKFORCE COMPARATIVE VALUE

AI Employee vs Traditional Software

DimensionTraditional AdministrationLuvana AI Employee (Lyra)
Comment VolumeStaff scroll the inbox and miss buyers under busy posts.Lyra reads every comment and replies to the ones with buying intent.
First ResponseReplies wait until someone on the team is free.Buying questions get a reply while the comment is still fresh.
Moving to DMsA person copies the thread into DMs or WhatsApp by hand.Lyra answers on the comment, then continues the chat in DMs or WhatsApp.
Product QuestionsThe same size, price, and payment answers are typed over and over.Lyra answers from the catalog and shares the relevant payment details.
Follow-upQuiet buyers drop off because nobody has time to nudge them.Lyra follows up, then hands a ready order to the team.
Pricing

Hire Lyra on Your Terms

Launch

For stores bringing Instagram, WhatsApp, and email conversations into one inbox.

$180/mo

exc. taxes

  • Up to 15,000 customer interactions / month
  • Instagram, WhatsApp, and email inbox
  • Lyra AI employee
  • AI lead qualification
  • AI auto replies (hybrid mode)
  • Customer CRM and timeline
  • Internal notes and tags
  • Dashboard and insights
Most Popular

Scale

For teams assigning conversations and running a higher interaction volume.

$300/mo

exc. taxes

  • Up to 30,000 customer interactions / month
  • Everything in Launch
  • Auto-assign conversations to 3 team members
  • AI conversation summaries
  • 3 custom AI workflow automations
  • Advanced filters and search
  • Customer segmentation
  • Priority support

Enterprise

For multi-store brands that need custom volume, workflows, and reporting.

Custom
  • Volume-based customer interactions
  • Everything in Scale
  • Multiple Lyra AI employees
  • Custom workflows and automations
  • API and third-party integrations
  • Multi-brand / multi-store support
  • Custom dashboards and reporting
  • Dedicated customer success manager

Meta Verified WhatsApp Business setup: $120 (one-time)

Popular add-ons

  • +1,000 customer interactions: $18 /month
  • +5,000 customer interactions: $78 /month

1 customer interaction = 1 outbound Instagram comment, Instagram direct message, WhatsApp message, or email processed by Lyra.

COMMON INQUIRIES

Frequently Asked Questions

ONBOARDING ENROLLMENT

Ready to Deploy Lyra?

Start qualifying, nurturing, and booking meetings with an AI Social Commerce Employee custom-trained to your workflows.